What is a Marketing Funnel

What is a marketing funnel and why should every online marketer create one?

It is a marketing strategy used to get prospective customers to purchase products from your site. It is a process of selling in which someone visits your blog to find information that will solve their problem. You can build a relationship by using specific tools.

This will help you better understand each visitor's needs. This will enable you to give the best information to each customer. Visitors is more comfortable purchasing your products if you have gained their confidence. The visitor becomes a customer.

Many customers eventually become very loyal customers and purchase almost anything your website sells. A marketing funnel consists of the different steps of sales will transform a regular website visitor into a loyal customer who wants to buy everything that you can throw at them.

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This is the goal that should be achieved. This can easily be accomplished with a well-constructed funnel.

Your marketing materials are attracting people's attention and guiding them to your funnel. The funnel is opened once they fill out the forms that you have on your PERSONAL lead capture page. I say "personal" because no one will ever opt-in on your business lead capture page. They want to become a leader, and not a business.

The lead capture page is the entrance into the funnel. When they click the "Sign Up Now" or "Enter Here" button, they are entered into an entirely new idea in network marketing.

They are getting ready for it, which is the best thing. It's their decision. They don't need to pay your services as a mentor or leader. You can also show them how they can get more leads and money into their business.

This is how a typical marketing channel works.

On the "front-end" you have an offer that is free to draw and attract people who might be interested in purchasing your products later on in the sales funnel. To get your product for free you must sign up (also called opt-in) and give your email address and name. In turn you'll include them on your email list.

Now, you have these contacts in your email list and you are able to offer them similar offers that might interest them.

After signing up for the free offer you'll be directed to a page that has a low-cost offer, also called a trip wire offer. This is the point where they go to the "back-end of the funnel."

If they purchase the bargain price offer, they will be taken to a different offer at a higher price (normally known as an upsell). Anyone who buys the cheaper offer will be directed to the next comparable product at an even more expensive price. This could continue for a lengthy period of time.

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For more information, visit this channel.

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